Differentiate Between Digital Marketing And Traditional Marketing

Differentiate Between Digital Marketing And Traditional Marketing | PAAGC Digital Web Academy

Digital Marketing
Digitalization means the use of mobile and internet to publish their product and provide services to the consumers

Both Side Conversation 
Transparent Solution
Marketing Handled by a genuine person
Decision Made For Community

Traditional Marketing
Traditional Marketing means to publish or sell their product without internet like Advertising, tv-Ads, Magazines, Radio.

One-Sided Conversation 
Opaque Solution
Marketing Handled On polished Content
Decision-Based On Economy

How Social Media Marketing Help To Grow Business

How Social Media Marketing Help To Grow Business | PAAGC DIGITAL WEB ACADEMY


What Is Social Media Marketing
Social media is a track through which user can share their content and interact with each other through Internet. And through this track we are doing any business  that is social media marketing.

Benefits Of Social Media Marketing :-

Low Cost Advertisement

Promote your product with special offer to interact customers

Less men power required as compared to traditional marketing

• Social Media Marketing Ideas and Tips:-

Promoting Coupon on Facebook

Promoting Ads on Facebook

Quick Response to Customers Problems

Can take another account to promote products

• Social Media Marketing Trends:-

Engage perfect person for your business

promote awareness through sponsored content

Do anything to boost your brand awareness

• Social Media Marketing Qualities:-

Should have More Creative

Should have to pay more attention for content details

Should have good communication skills

Scope Of Digital Marketing

Scope of Digital marketing | PAAGC Digital Web Academy

As with the constant growth of web, and more people getting everyday, digital marketing has become a necessity for many organisations. This also includes small businesses that want to trade online and make a name for themselves on the web.

Scope of digital marketing are as you know India is a developing country and digitalization in India has took a great speed,Every institute,every company needs promotion,for selling their products they needs digital marketer who can do their products promotions.

In India Scope of digital marketing is very great after doing any graduation, any fresher who is a digital marketer can easily get a salary of approximately 25k.

Digital marketer can do a job in any company either their stream is different, or they can be self-employed who works for themselves as a business owner.or as an independent contractor for another company.

In Digital marketing also there are many branches like SEO (search engine optimization), SEM(search engine marketing), SMO(social media optimization), SMM  (social media marketing),Email marketing and Affiliate marketing.

Components of digital marketing | PAAGC Digital Web Academy

There are mainly five components of digital marketing
* Search Engine Optimization (SEO)
*Social Media Marketing  (SMM)
*Search Engine Marketing (SEM)
*Social Media Optimization (SMO)
*Email Marketing
*Affiliate Marketing

SEO' is the practice of optimizing individual webpages in order to rank higher and earn more relevant traffic and search engines.
There are three types of SEO:-
On Page SEO, Off Page SEO and Local SEO
On page SEO refers to both the content and HTML source code of a page that can be optimized.
Off Page SEO refers to action taken outside of your own website to impact your ranking with search engine research page.It involves improving search engine and user perception of a site popularity,relevance and authority.and,
Local SEO is the optimization of your online properties so you can be found in localized searches.By using the resources and strategies,you can be ensure that your business will be found when your target customers search online.

SMM means promoting your product or service and increasing brand awareness through social media channels and increasing brand awareness and reach the business by regular posting or by paid sources.
SEM means mobile web marketing,youtube marketing,website remarketing,adsense etc
SMO works on  social media like Facebook, Twitter,Instagram, Pinterest etc
Email marketing is nothing bt it is the way of pramoting your products or services thorough email.
Affiliate Marketing is promoting others product or service in return of which you will gate a commission on the happening of any sales through your promotion.
These all are components of marketing.